How can this work better?
Three Practices. One Mindset.
Design is where my experience began. Now, I’m exploring Space and Make through the same mindset — understanding problems, questioning the familiar, and finding better ways to make things work.
Digital experiences & visual direction
Exploring better ways to shape and use spaces
Exploring how ideas become useful, tangible things
Selected Work
One Mindset
Understand the real problem
Ask why before how.
Explore constraints
Budget, time, people and context.
Design a suitable solution
The one that fits the problem.
Test, improve, learn
Put it in front of real people.
Explain decisions honestly
So you know why, not just what.
About
I’m Minh Gia — a designer and marketer with 15+ years across advertising, branding, and digital.
My practice is built on Design, now expanding into Space and Make — exploring how the same mindset can make experiences, environments, and everyday things work better.
- 2012Designer / Senior Designer / Art Director — Sofresh Digital Agency
- 2015Art Director / Head of Design — Climax Creatology Agency
- 2018Founded ZIG Creative Digital Studio
- 2026Independent Creative — minhgia.studio
Have something that could work better?
Tell me what you're working on — a website, a visual, or just a problem you're stuck on.